fitbit2

So I woke up this morning and saw this gem on Techcrunch right away:

Meet Fitbit’s latest: The Charge, Charge HR, and the Surge. These activity trackers will sit atop the brand’s masthead going into 2015 and beyond. But don’t look for most of these products this holiday season. Only the $130 Charge will be available this year. The $150 Charge HR and $250 Surge hit stores in early 2015.

Fitbit had a tough 2014. After launching the flagship Fitbit Force in late 2013, the company trudged through a public recall of the product in the first quarter of 2014. Yet Fitbit pushed forward sans a true flagship product but managed to retain a dominating position in the growing activity tracking market.

The Charge is the rebirth of the Force. This time around, though, the wrist band is slightly different and textured. Unlike the Force before it, the Charge can display caller ID information from a connected smartphone.

The Charge HR packs all the goods as the Charge, but also includes a heart-rate monitor. Because of this addition, the battery life is only five days instead of the seven found in the Charge.

The Surge is big addition for Fibit. It’s more smartwatch than activity tracker and is clearly designed to appeal to fitness fanatics. The Surge also has a heart-rate monitor and built-in GPS capabilities that can track pace, distance, and elevation.

So what this means is that I got a FitBit and now I got the old one instead of the newest one. Just when I thought I was in on something before it got too old, and what I got is too old. DAMMMIT –  I hate this!!!!

Seriously though, this new tool sounds great for FitBit and I will probably get one, just wish I could have felt I was like on the newest version for awhile. Grumble grumble grumble.